what is #RPM #page revenue per thousand impressions (RPM) formulae#RPM on #google#adsense

what is RPM on google adsense

RPM is Revenue per thousand impressions

Lets demonstrate how page revenue per thousand impressions (RPM) is calculated

in the snapshot if we notice

Estimated earnings is 0.69

Page views is 396

so the Page RPM is 1.74

The calculation formula is Page RPM = (Estimated earnings / Number of page views) * 1000

0.69/396*1000=1.74

https://support.google.com/adsense/answer/112030?hl=en